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Showing posts with label Twitter. Show all posts
Showing posts with label Twitter. Show all posts
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Why Connect?

I was honored to have been interviewed for Educational Leadership, ASCD's flagship magazine, on the power of Twitter as part of a Personal Learning Network (PLN). You can read the article HERE.  Since only snippets of my responses were embedded into the piece I wanted to share the specific questions that were asked and my thoughts on each. As you will see, the true power of connected learning is what you glean from the people you engage with. 

When and why did you decide to get involved on Twitter? Did you have any initial challenges or reservations about it—and if so, how did you overcome those to develop a robust network and community?

I got on Twitter in 2009, which was an accomplishment in itself as I had previously convinced myself that I would never use social media as I didn’t have the time nor saw any value in it. Thus, the biggest challenge I had to overcome was a fixed mindset regarding how I could use a tool like this to improve my capacity as an educational leader. My “ah ha” moment came in March of 2009 after having read a newspaper article about Twitter in the Staten Island Advance.  This article switched the light bulb on as I finally saw value in how a tool like Twitter could help me become a better leader. The connection was to communicate.  You won’t find an effective leader who is not an effective communicator. Once I made an initial connection to supporting and enhancing professional practice I later learned how social media tools could be used to improve other areas of leadership. As my focus shifted from communication to learning that is when I saw unlimited potential.  We don’t know what we don’t know.  The humbling moments that the social media world provided became the primary driver in my pursuit to embrace digital leadership and work collaboratively with my staff to improve the learning culture at my school. 



How long does it take to develop a strong network on Twitter or other digital platforms? Does it help to focus in on one platform--like Twitter or FB--or do you need to build a diverse network with blogs, social media, podcasts?

The time it takes to develop a strong network on Twitter, or any social media platform is dependent on the quality of the content you share and create as well as the time you put in. I have found that educators are keen for more insight on practical ideas aligned to research and evidence of actual improvement. The more you can show, as opposed to telling, how innovative practices are improving learning outcomes leads to the development of a robust and respected network in my opinion. My rule of thumb is to start small by mastering one platform first and embed it consistently into professional practice.  Whether for learning, communications, telling your story, or developing a brand presence, consistency is essential.  Once you are comfortable with the use of one tool, the next step is to diversify your digital portfolio. This will open you up to even more information, ideas, opinions, connected educators, feedback, resources, and discussion. The bottom line, however, is to use the platform that best meets your needs and goals. It’s not about how many social media tools you use, but how well you use them to further your thinking and learning to continually grow as an educator while better serving your community in the process. 

Newbies are often advised to follow certain hashtags or prominent people as a way to ‘do’ Twitter, but sometimes that’s akin to walking into a crowded party and not having any idea who to start talking to or where the food is. How does one go about building a network, really?

Hashtags are an excellent way to begin to build your network as you can spread ideas and strategies to an established group. Amplification through hashtags combined with engagement plants the seeds that can lead to a vibrant network.  The key is to share original work aligned to the specific hashtag. People want to know what leads to results and ultimate success. The more practical the ideas, the quicker your network will form.  Other elements that go into network building are honesty, transparency, actively participating in discussions, and the right balance of sharing your work with that of others. The real strength of any network is not how many people follow you, but the quality of the people you follow and connect with. 

What’s the most valuable information, advice, or a lesson you’ve gotten from someone in your digital network? How did you use it to improve your practice?

I learned a long time ago to keep my message on point and aligned with my professional work. In my former role as a practicing school leader, this meant only sharing what my teachers and kids were doing during school hours. This not only protected me but ultimately helped to promote all of our successful practices while building my staff and students up in the process. In this sense, it has to be about “we” and not “me.”  Over time I learned that education had to change. “Don’t prepare students for something. Prepare them for anything!” – This is one of the biggest lessons I have learned from my time in the space. In the ASCD book, Learning Transformed that I co-authored with Tom Murray we provide a great deal of context on this. 

What three common mistakes do you see educators make when they try to develop a professional network or community on Twitter?

  • Too self-promotional where it becomes humblebragging. 
  • Tagging loads of people in your tweets for the primary purpose of getting him/or her to share your tweet. 
  • Not responding to questions or comments that are directed to you.

On average, how much time do you spend each day on Twitter? Do you have any personal rules for unplugging?

Well, this depends on the day. My thinking is this – we all can allocate at least 15 minutes a day to learn and get better. Why not make the time to do this on a platform like Twitter where we can personalize the experience?  Balance is key. As such I do not have any personal rules for unplugging. I limit my use dramatically when I with my family so that I am present. That is the best advice I can give. 

Related to the last: How do you stay focused when you’re on Twitter—and not get sucked down a rabbit hole of distraction (oh! Those cat memes!)?

Establish some personal norms and stick with them. Self-efficacy is the only way not to get distracted. I look at it this way. My time is valuable, and there must be a professional-life balance. Thus, my use on platforms like Twitter are all aligned to how I can become more effective at what I now do – helping educators, schools, districts, and organizations transform teaching, learning, and leadership. Even though my activity can come in many forms, the focus remains the same.  If I want cat memes and such I will move over to my personal Facebook or Instagram account. 

Do you think social media platforms are a give-and-take relationship? To receive good content, do you also have to create it? And if so, how?

To get anything valuable out of life, it requires to give and take.  You don’t have to create good content to obtain anything from the relationship necessarily. Case in point. One can lurk on social media and acquire proven strategies that have been successfully implemented in schools that have led to better learner outcomes.  The acquired content can then be used as a catalyst for growth and improvement in his or her context.  If you are willing to take the ideas that others are openly giving you and using them to move your professional goals forward, then a positive relationship exists. Creating content is not a means to an end if you don’t want it to be. It is the vetting of and then using, the material that others produce that leads to evidence of improvement that creates relationships in connected spaces. When, and if, you are comfortable building your content go for it, but never think that you have to to get something from the platform. 

What do you get out of Twitter (or other online connections) that you haven’t been able to get from a personal colleague?

Timely, practical, and specific feedback when and where I need it. The convenience of having a 24/7 support network that spans the globe is quite empowering.  I often get the best feedback and advice on how to improve. Another benefit is the ability to pull from a vast collection of educators who have a diversity of strengths and unique talents. 



One worry/complaint from people who are trying to build a network online is that there’s too much content. How do you sort through “the noise” to find the things and people who are most valuable to you?

The noise can be controlled by being selective about who you connect with. The beauty of social media is that it is all about YOU! Unfollow those who clog up your streams with information or posts that don’t align with your professional goals.  You can also use a tool like TweetDeck to manage your connections and hashtags in specific columns. By doing this, you essentially are applying your filter to your feed.  

When it is all said and done the true power of Twitter, or any other social media tool for that matter, is the people with whom you connect and engage with to learn. The best ideas and strategies in education come from those who are successfully implementing them and getting results. 



The digital age allows you to create an infinite amount of rooms to engage with the brightest minds across an array of experiences in education and other fields. By building a network that works for you the short and long-term impact on your professional practice can be priceless. 

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The Journey to Becoming an Author

I never imagined I would have authored or co-authored a book, let alone six.  My unexpected journey began with a decision to give Twitter a try in 2009.  This should never have happened either as I was convinced that any and all social media tools were a complete waste of my time and would not lead to any improvement in professional practice. Apparently, I was dead wrong on this assumption and quickly learned that Twitter in itself wasn’t a powerful tool, but instead, it was the conversations, ideas, resources, and passionate educators that connected with me.  The rest is history. 

As my mindset began to shift from one that focused on the “what ifs” instead of the “yeah buts,” my staff and I started to transform learning in our school to better meet the needs of our students.  Social media not only gave us the inspiration but also empowered us to take action.  It is important to note that we weren’t doing a bad job per se.  The fact for us, like every other school on the planet, was that we could be better.  In the beginning, we really weren’t sure what we were doing or whether it would lead to improved outcomes, but we did our best to align every innovative idea with research and sound pedagogy.  Thanks to my amazing teachers, innovative changes began to take hold and outcomes improved in the process. 

My essential role in the transformation efforts focused on helping to clarify a shared vision, supporting my teachers, showing efficacy, and celebrating success.  Sharing why we were innovating coupled with how we were doing it and what the results were, gathered a great deal of attention that was unexpected at first.  To this day I still remember sitting in a district administrator meeting in November 2009 when my secretary called to tell me that CBS New York City wanted to come to the high school and feature how we were using Twitter in the classroom to support learning.  To say that I was floored by the interest from the largest media market in the world would be putting it mildly.  This point in time was a catalyst for the eventual brandED strategy that evolved.  I learned that social media was an incredible tool to tell our story, praise staff, and acknowledge the great work of my students.  



Little did I know, or plan for that matter, that sharing our transformation efforts would lead to me becoming an author.  This was not my intent or even a goal.  One day in 2010 I received a Twitter message from Bill Ferriter asking if I would be interested in co-authoring a book with him and Jason Ramsden titled Communicating and Connecting with Social Media.  My first thought was, “Heck no! I am no author.” Bill, the master teacher he is, reassured me that I could do this and would guide me through the writing process. Through his tutelage and many hours spent writing over weekends and breaks, the book took form.  Thus, my author journey began all because of the consistent efforts to share the work of my teachers.  

Shortly after this book came out, Solution Tree asked if I would work on another project. This one focused on a book for principals about teaching science, as this was where my experience was in the classroom.  I agreed to take this on only if one of my teachers could co-author the book with me.  This was just a small way of paying it forward since I would not have been in a position to author any books had it not been for the willingness of my teachers to embrace change and have the results to show efficacy.  

My teachers and students, as well as the support I received from the district, helped me evolve into the unlikeliest of authors.  Not only was I supported in writing books, but I was also encouraged to share our work at local and national events.  I cannot even begin to explain the sense of pride I felt by being asked to present on the work occurring at my school.  It was during one of these presentations at the National Association of Secondary School Principals Conference that I was asked by Corwin to consider writing Digital Leadership. At first, I said no as I really did not have the time needed to write a book all on my own.  After some persistence on behalf of my acquisition editor, I later agreed and scheduled the majority of the writing during the summer months when my students and staff were off. 

The publication of Digital Leadership in 2014 changed everything for me as the book performed exceptionally well and continues to do so.  As a result, I was flooded with speaking requests and asked to write even more books, including Uncommon Learning.  To this day I still can’t believe that anyone asks me to write a book.  The time then came that I knew a decision on my future had to be made. Even though I was fully supported by my district and dedicated myself 100% to the school, I came to the conclusion that I was not going to be fair to my students, staff, or community shortly. It was at this time that I made the painful decision to leave the principalship. 

You might be wondering what the actual point of this post was. As of late people have taken to social media to attack or discredit other educators who have written books while working in schools.  My take on it is this.  I am all for practitioners utilizing their time outside of classrooms and schools to write books that use research as a foundation while showing how their work and that of colleagues has improved teaching, learning, and leadership.  There is nothing more inspiring, and practical for that matter, to read about what actually works in the face of the myriad of challenges that educators endure on a daily basis.  There will never be enough books that lay out how efficacy can be achieved in the pursuit of providing all kids with an awesome learning experience.

There is a fine line here though. Authoring books should never conflict with, or have a negative impact on, professional responsibilities.  It goes without saying that all writing and sharing of books by practitioners should happen outside of regular school hours or on weekends and breaks.  My schedule as both a teacher and principal were jam packed so there was never aforethought about putting aside time to work on a book (or blog) that would take away from my contractual duties.  Sharing during the school day also sends a potentially negative message to colleagues and staff. 

Many people, like myself, never intended on becoming authors.  It was an unintended consequence of sharing successes of others who are in the trenches every day.   To this day I can’t thank my teachers, students, and district enough for not only believing in me but also empowering me to share the ideas and strategies that we put into practice.  I hope more and more educators contribute to the field by authoring books that will add to the vast knowledge base already available while providing practical solutions to transform education. 

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Realising the Future of NZ Education - an open letter to all NZ educators (and Minister Parata)


On Saturday I was lucky enough to be invited to speak at The Festival of Education as a supposed 'mover and shaker'. Here is an overview of my presentation on 'Realising the Future of Education' which endeavored to look at why, how, what, when we need to change education and what the government could do (IMHO) to support it. Okay, so not so humble...more righteous really.

Why must we change education?
As Ludwig Lachman stated, "the future is unknowable, but not unimaginable" and whilst we can't see into the future, we can look to a strong body of research to try and divine our present and future learners' needs. Put simply, we need to change education, because the world is changing...and changing rapidly. In the Western world we have moved through the 'Agrarian Age' where the land and agriculture were central to existence. We then moved into the 'Industrial Age', it was in this period that what we know as modern school structures and curriculum really came to the fore...and by and large there they have stayed. We are now however entering the 'Knowledge Age' where increasingly society and the economy is driven by ideas, information, problem solving, creativity and innovation. In a world where our learners are faced with more information, more people, more careers (but fewer jobs available) and fewer resources - our learners need new skills. Add to this the notion that the rate of change is accelerating, see Moore's Law based on Intel founder Gordon E. Moore's prediction that the power and speed of computer processing power would double every year, a prediction that holds true 50 years after it was made. It could be argued that we are, in fact, entering a period of hyperchange. Indeed. As Heraclitus once stated, "the only constant is change".

How do we need to change education?
Firstly we need to change our focus. We need to ensure we are focusing on actual 21st Century skills. This does not mean we need to throw out traditional learning areas with the proverbial curriculum bath water, but we do need to overlay these subjects with skills such as complex communication skills, collaboration, critical thinking, problem solving, creativity, innovation as well as digital and information literacy skills. These are skills that need to be developed in a way that reaches across traditional subjects and silos. With this traditional subjects and silos may also need to be challenged so as to find more authentic connections and contexts to make the learning more relevant to our learners' worlds. 

We also need to address our models of teaching practice. As Scott McCleod highlights in his blog Dangerously Irrelevant three educational shifts are needed which will have the most impact on our students future and their success within it. There is a need to move from low level thinking such as recall and rote learning to high level thinking and complex problem solving. We must engage shift from analog to digital (or I would actually argue 'blended') and as Sugata Mitra states "unlock the power of new technologies for increasingly self-directed education". Which leads us to the final shift - teacher centred to student centred. Critical thinking, digitally rich and increasing levels of self direction will ensure we are developing learners who can survive in the knowledge age and flourish in the age of hyperchange.

I would actually argue that self-direction and developing student agency and efficacy is the fundamental shift. In a sense we want step away from our 'caged' classrooms to develop increasingly 'free range learners'.

Free range learners who are:

  • Free to choose how they learn
  • Free to choose where they learn
  • Free to choose how they process their learning
  • Free to choose how they evidence their learning
  • Free to experience learning that is relevant and responsive to their needs not our limitations
This does not mean the teacher becomes redundant, quite the opposite as they are challenged to provide authentic relevant contexts for learners, with just enough 'enabling constraints' to ensure that our little chickens don't accidentally cross the road...in heavy traffic. Our roles need to change from teacher, to facilitator and ultimately to learning activator. Providing triggers and opportunities to learners to develop the relevant skills needed for their world (whilst somehow pleasing those pesky bloody UE requirements....universities of NZ...you have a lot to answer for in relation to slowing progress).

I would argue if we are to realise the new MoE catchphrase 'Education, Excellence, Equity' then I would suggest we actually look very closely at the concept of 'Universal Design for Learning'. We need ensure that we are actually using pedagogical approaches that are reaching all learners. We need to ensure all learners are provided with multiple means of representation (or ways of receiving information...think visual, oral and written, offline and online). We need to ensure all students have multiple ways of expressing and evidencing their learning (again think visual, oral and written, offline and online) and multiple ways of engaging. This is equitable, but it is also challenging for educators have not had the methods or means of teaching challenged (in any rigorous way) for some time.

At HPSS we are in our infancy (we only opened this year), trying our best to meet these challenges. doing our best to learn and share along the way (see this earlier post to see how we are going about it). We are looking at delivering secondary education in increasingly authentic and engaging ways, offering up a programme that addresses a desire to develop both personal and academic excellence through a mixture of specialised learning (in both integrated and single subject modules), learning hubs, project learning and a generous serving of MyTime. We certainly don't claim to have nailed it...yet, but I would say we are wearing our future focused nappies rather well. You can check out both Steve and Maurie's recent reflections on our progress. 

How can we lead change in our schools
So how can we all lead this change, particularly when not given the gift of a clean slate. Put simply we will all need to get good at changing. We will need to lead our educators to become adaptive experts who as Linda Darling Hammond states "know how to continuously expand their expertise, restructuring their knowledge and competencies to meet new challenges.” All leaders in schools need to be firmly focused on the future. Future focused leadership is  about change leadership. Luckily, that continuous cycle for developing adaptive expertise already exists within the New Zealand Curriculum, the Teaching as Inquiry cycle in a sense represents an effective model of change management on a micro or classroom level. It is actually just a matter of ensuring that all teachers (and leaders) actually engage in robust, longterm inquiry. They need to be looking to student data, getting to know their learners' interests and needs and trialling new strategies. In fact, they need to become learning designers who are willing to iterate and prototype their teaching practice on a daily, weekly and annual basis. And it is important that the cycle is continuous so as to build on growth achieved from previous cycles of change management. As the Sigmoid Curve demonstrates, long term gains are more likely when transformation happens in periods of growth rather than decline. Put simply, it is better to be proactive than reactive. We simply must all keep evolving and moving forward. It might seem brutal, but quite frankly if you aren't willing to move forward, maybe you should consider moving out of the way. It isn't about innovation for innovation sake. It is about innovation for improvement sake.

How can we be supported to make the necessary changes?
Firstly we need to be acknowledged by the present MoE as active partners in our own future and knowledge building (letting educators help select the foundation members of EDUCANZ might be a good start...just saying :-). As Keri Facer stated "the future is not something that is done to us, but an ongoing process in which we can intervene" - please let us all intervene...we are more than capable of doing so. If there is one thing (more like a few things) I could say face to face to Minister Parata, it is this. Be warm but demanding! We have the technical infrastructure (or at least we soon will have that) and for that we are incredibly grateful. I can only look forward to promising developments such as Network for Learning evolving in to an even richer platform and portal (please get ESAA working and mash up a solid range of pre-provisioned SMSs and LMSs for all schools to easily engage with...just a suggestion). We have phenomenal educators - yes some are better than others (just like our learners..we vary), but with the right support we can all fly. We have spectacular students - I actually wish you would stop labeling them so bluntly - your term 'priority' is potentially problematic. I am sorry, but for me, ALL students are my priority learners. I know we have a tail that desperately needs addressing, I am just not convinced that label actually helps. We have a stunning curriculum - don't waste resources and time on changing it...just yet. It is slim, it is creative, it is both freeing and just constraining enough. I adore the NZC from front to back and front again. So you if could just leave it be (for now) that would be ace. Yes, please have high standards for us as we have (and you want us to have) for our learners, and if you must, measure results, but just don't publish them. Use achievement data as you would have us use achievement data, for identifying teachers (who are learners too), school and geographical areas that need your resourcing and support. In publishing that achievement data, all you are doing is creating shame, and you know as we do that shame only does harm. It creates resentment, it creates loss of face, it eats away at confidence and knocks the very communities you claim you want to support and rebuild. This doesn't mean we want you to be soft, quite the opposite - we need you to be firm. Firm, warm and supportive. What we need for all educators and all schools, whether they are struggling or 'successful' (and achingly traditional) is recognition, celebration (The Festival of Education was a good start) but more than anything we need resourcing so WE receive the education WE need as well.
Demand high standards.
Demand excellent outcomes.
But mostly, provide generous amounts of ongoing professional learning and support. Provide support that is as relevant and authentic as the education we must provide for our learners.

Where and when will we make the change?
So whilst my last paragraph might have been targeted at those who support us, I would like to end with a call to arms to all educators. All challenges aside, we are actually more than capable of leading positive change ourselves. We need to set aside any perceived barriers, be it our leadership, our school, our socio-economic situation, classroom or class size - the reality is we can all start making changes in what and how we teach our young people. We can begin by supporting one another by sharing our stories, our resources and our strategies. We can create our own networks and support systems, whether they be the teacher next door or teachers on Twitter across the country or globe. Without resorting to singing some Whitney Houston or John Farnham at you, we need to acknowledge that the change actually starts with you - you wanting to change and then actually, quite simply, changing. As Ford once said, "if you think you can, or think you can't, you're probably right". The change can start here and now… …it’s simply a matter of developing a growth mindset.

In lieu of me attempting a power ballad (my colleagues will attest that it wouldn't be a wise idea), I leave you with this...a short poem by Claire "Righteous" Amos. ;-)

The Future of Education
The educational revolution will not be televised.
It will be blogged, tweeted and co-constructed in code.

The future is unknowable.
Change won’t be slowed.

So hurry up, build your own map.
And whatever you do, at least get on the road.
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